WONGDOODY in the News

Why WDCW Said "Yes" to AMC's "The Pitch"
March 28, 2012

To pitch or not to pitch?

That's the question that many agencies have been asking themselves. Should they say "yes" to appearing on AMC's "The Pitch?" Most have loudly said "no."

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March 27, 2012

The dust has settled from this year's biggest-ever SXSW interactive festival. And if we were to characterize 2012's show, it was a year of more and less.

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WDCW Among 2012 O'Toole Award Finalists
March 20, 2012

The 4A’s has announced the finalists in the mid-sized agency category for its prestigious O'Toole Award.

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Sean Vij adds creative firepower to LA office
March 13, 2012

Sean Vij was recently lured back from Wieden+Kennedy Amsterdam to become creative director of our LA office. If you missed the party that followed the announcement, you can read about Sean joining WDCW here.

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March 1, 2012

Look, we made the National Enquirer and we didn't even have to give birth to an alien baby to do it.

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Before You Leap Into 2012, Take One Step Back
January 3, 2012

‘Tis the season and ‘tis the profession to look forward. To let old acquaintances be forgot along with technology that’s more than 15 minutes old and ideas that got 3 million hits on YouTube last month. Let’s face it, this time of year fits well with the mindset of our industry. One that’s driven by what’s just around the corner, whether it’s the next campaign, the next pitch or the next big thing. And I not only understand but embrace this mindset as, well, it completely mirrors my own.

I have a feeling advertising attracts people who have trouble standing still for a few minutes, much less getting satisfaction out of their accomplishments. But while I’m already spending a good 90 percent of my energy on what lies ahead in the first month of 2012, I am forcing myself to spend a moment to look back and think of all the cool stuff that took place in the last 12 months. And, no matter how foreign this idea is, I urge you to do the same.

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Tracy Wong
Tracy Wong
Chairman and Executive Creative Director